
EFFECTIVE APRIL 28, 2010
This Privacy Policy ("Privacy Policy") explains the Motion Picture Association of America, Inc.’s ("MPAA," "we," "our," or "us") information collection practices on or through www.mpaa.org (the "Site"). The Privacy Policy only covers information collected on or through the Site and does not cover any information collected on or through any other web site or offline by us. Please carefully review the Privacy Policy and the Site’s Terms of Use before using the Site. By accessing or viewing the Site you are agreeing to be bound by the Privacy Policy and Terms of Use.
TABLE OF CONTENTS
INFORMATION YOU PROVIDE TO US AND HOW IT MAY BE USED
INFORMATION THAT MAY BE COLLECTED THROUGH TECHNOLOGIES
HOW AND WHEN WE MAY DISCLOSE INFORMATION TO THIRD PARTIES
RECORD KEEPING PRACTICES
LINKS TO THIRD PARTY WEB SITES
DATA SECURITY
ACCURACY OF YOUR PERSONAL INFORMATION
CONSENT TO TRANSFER
CHANGES TO THE PRIVACY POLICY
NOTE TO PARENTS
CONTACT US
INFORMATION YOU PROVIDE TO US AND HOW IT MAY BE USED
We may ask you to provide information on or through the Site that could be used to contact you or identify you personally, such as your name or e-mail address ("Personal Information"), and may also ask you to provide information that does not identify you personally. Personal Information and information that does not identify you personally may be collected at various places and forms on the Site, including, but not limited to, forms where you may report piracy, registration forms, or when you otherwise communicate or interact with us.
We may use Personal Information: (a) to process any of your requests for e-mails, newsletters or other information, including verifying that your e-mail address is active and valid; (b) to enable you to participate in any online features; (c) to perform internal activities (for example, to conduct research or to generally enhance the user experience); (d) to enforce the Terms of Use or the Privacy Policy, or to meet any legal obligations; (e) to protect or defend the rights, privacy, property, safety or security of any individual or entity, including the MPAA or third parties; (f) to investigate, report, prevent or take action to protect against piracy, fraud or other suspected unlawful activity; and (g) for other reasons described in the Privacy Policy or disclosed to you at the time you provide the information. We may use information that does not identify you personally for any purpose. If we combine information that does not identify you personally with your Personal Information we will treat it as Personal Information under the Privacy Policy.
INFORMATION THAT MAY BE COLLECTED THROUGH TECHNOLOGIES
We and our third party service providers may use a variety of technologies that collect certain web site usage information when you access or view the Site. This information may include, without limitation, browser type, operating system, the page served, the time, the preceding page view, and other information. In addition, your IP address or some other unique number or identifier that is automatically assigned to your computer or other device used to access the Internet ("Device Identifier") may be collected.
Some of the methods that may be used to collect this information include, without limitation:
(i) Cookies. A cookie is a data file placed on a computer or other device when it is used to visit the Site. Cookies may be used for many purposes, including, without limitation, tracking user preferences and web pages visited while using the Site. You may disable cookies using your browser’s preferences, but some features of the Site may not function properly or may operate slowly if you disable the cookies.
(ii) Web Beacons. Small graphic images or other web programming code called web beacons (also known as "1x1 GIFs" or "clear GIFs") may be included in our web pages and e-mail messages. Web beacons may be invisible to you, but any electronic image or other web programming code inserted into a web page or e-mail can act as a web beacon. Web beacons or similar technologies may be used for a number of purposes, including, without limitation, to count visitors to the Site, to monitor how users navigate the Site, to count how many e-mails that were sent were actually opened or to count how many particular articles or links were actually viewed.
(iii) Embedded Scripts. An embedded script is programming code that is designed to collect information about your interactions with the Site, such as which links you click on. The code is temporarily downloaded onto your computer from our web server or a third party service provider, is active only while you are connected to the Site, and is deactivated or deleted thereafter.
Information collected through technologies may be non-identifying or may be associated with you. We may use such non-identifying information for any purpose. If such information is associated with you, it will be treated as Personal Information under the Privacy Policy.
HOW AND WHEN WE MAY DISCLOSE INFORMATION TO THIRD PARTIES
We may share Personal Information as described below or otherwise in this Privacy Policy:
(i) Third Parties Providing Services on our Behalf. We may use third parties to perform certain services on our behalf, such as hosting the Site, designing and/or operating the Site’s features, tracking Site analytics, enabling us to send you email, or performing other services. We may provide these parties with access to user information, including Personal Information, to carry out the services they are performing.
(ii) Administrative and Legal Reasons. We may transfer and disclose user information, including Personal Information, to third parties: (a) in the event we are required to respond to subpoenas or other legal process or if in our good faith opinion such disclosure is required by law; (b) at the request of government authorities; (c) to enforce the Site’s Terms of Use or Privacy Policy; (d) to protect or defend the rights, privacy, property, safety or security of any individual or entity, including the MPAA or third parties; or (e) to investigate, report, prevent or take action to protect against piracy, fraud or other suspected unlawful activity. We may also use IP addresses or other Device Identifiers to identify users, and in our discretion may do so in cooperation with copyright owners, Internet service providers, wireless service providers or law enforcement agencies.
(iii) Business Transfers. We may share Personal Information with our affiliates, and with our member companies and their affiliates, for internal reasons or purposes. We reserve the right to disclose and transfer all information related to the Site, including Personal Information and other information collected on or through the Site: (a) to a subsequent owner, co-owner or operator of the Site or applicable database; or (b) in connection with a merger, consolidation, restructuring or other corporate change, including, without limitation, during the course of any due diligence process.
We may share information collected on or through the Site that does not identify you personally with third parties for any purpose.
RECORD KEEPING PRACTICES
As part of our record keeping practices we may delete certain records that contain Personal Information or other information you have submitted on or through the Site. We have no obligation to store any Personal Information or other information you have submitted on or through the Site, and disclaim any liability arising out of, or relating to, the destruction of any Personal Information or other information. You should note that it is not always possible to completely remove or delete all of your Personal Information or other information from our databases without some residual data remaining because of backups and other reasons.
LINKS TO THIRD PARTY WEB SITES
The Site contains links to other web sites that we do not own ("Third Party Sites") whose information and privacy practices may be different than ours. We have no control over information that is submitted to, or collected on or through, such Third Party Sites, and we are not responsible or liable, directly or indirectly, for the information or privacy practices employed by any Third Party Sites. We encourage you to note when you leave our Site and to read the privacy policies and terms of use of all Third Party Sites before using such sites or submitting any Personal Information or any other information on or through such Third Party Sites.
DATA SECURITY
While we have taken steps to protect the Personal Information we collect from you on or through the Site, you should note that no Internet, wireless or mobile phone transmission is ever completely secure. In particular, unencrypted e-mail and web traffic are subject to potential interception by unauthorized third parties. Likewise, we cannot guarantee the security of any information that you disclose to us or that we process or store. Accordingly, you disclose your Personal Information at your own risk. Please consider this when you choose the information you disclose or transmit on or through the Site.
ACCURACY OF YOUR PERSONAL INFORMATION
You are responsible for maintaining the accuracy of any Personal Information or other information that you provide to us on or through the Site, and for correcting or updating any Personal Information or other information you have provided to us on or through the Site. Should you wish to change any Personal Information or other information, please contact us at contactus@mpaa.org. We will make good faith efforts to make requested changes in our then active databases as soon as reasonably practicable after we receive them.
CONSENT TO TRANSFER
The Site is operated in the United States and is intended for users located in the United States. Please be aware that any Personal Information or other information you provide to us or we obtain as a result of your use of the Site will be processed and transferred to, and stored in, the United States. Any Personal Information or other information processed and transferred to, or stored in, the United States will be subject to United States law. By accessing or viewing the Site, or providing Personal Information or other information on or through the Site, you consent to this collection, processing, transfer and storage.
CHANGES TO THE PRIVACY POLICY
The MPAA reserves the right to modify, alter or otherwise change the Privacy Policy at any time. If we modify, alter or otherwise change the Privacy Policy we will update the “effective” date and such changes will be effective upon posting. Please check back regularly and review the current privacy policy. Your accessing or viewing of the Site after the posting of any changes to the privacy policy constitutes your agreement to be bound by any such changes and the current privacy policy. Please note, however, that the MPAA will not use your Personal Information in a manner that is materially different from the manner disclosed in the privacy policy in effect when your particular Personal Information was collected, and will obtain your consent before implementing any material change in how we use such Personal Information.
NOTE TO PARENTS
The Site is a general audience web site. We do not knowingly collect any Personal Information from children younger than thirteen (13) years of age ("Child") on or through the Site. If we become aware that a Child has submitted Personal Information on or through the Site, we will delete that Child’s Personal Information.
CONTACT US
You may contact us as at contactus@mpaa.org or by mail at:
This Privacy Policy ("Privacy Policy") explains the Motion Picture Association of America, Inc.’s ("MPAA," "we," "our," or "us") information collection practices on or through www.mpaa.org (the "Site"). The Privacy Policy only covers information collected on or through the Site and does not cover any information collected on or through any other web site or offline by us. Please carefully review the Privacy Policy and the Site’s Terms of Use before using the Site. By accessing or viewing the Site you are agreeing to be bound by the Privacy Policy and Terms of Use.
TABLE OF CONTENTS
INFORMATION YOU PROVIDE TO US AND HOW IT MAY BE USED
INFORMATION THAT MAY BE COLLECTED THROUGH TECHNOLOGIES
HOW AND WHEN WE MAY DISCLOSE INFORMATION TO THIRD PARTIES
RECORD KEEPING PRACTICES
LINKS TO THIRD PARTY WEB SITES
DATA SECURITY
ACCURACY OF YOUR PERSONAL INFORMATION
CONSENT TO TRANSFER
CHANGES TO THE PRIVACY POLICY
NOTE TO PARENTS
CONTACT US
INFORMATION YOU PROVIDE TO US AND HOW IT MAY BE USED
We may ask you to provide information on or through the Site that could be used to contact you or identify you personally, such as your name or e-mail address ("Personal Information"), and may also ask you to provide information that does not identify you personally. Personal Information and information that does not identify you personally may be collected at various places and forms on the Site, including, but not limited to, forms where you may report piracy, registration forms, or when you otherwise communicate or interact with us.
We may use Personal Information: (a) to process any of your requests for e-mails, newsletters or other information, including verifying that your e-mail address is active and valid; (b) to enable you to participate in any online features; (c) to perform internal activities (for example, to conduct research or to generally enhance the user experience); (d) to enforce the Terms of Use or the Privacy Policy, or to meet any legal obligations; (e) to protect or defend the rights, privacy, property, safety or security of any individual or entity, including the MPAA or third parties; (f) to investigate, report, prevent or take action to protect against piracy, fraud or other suspected unlawful activity; and (g) for other reasons described in the Privacy Policy or disclosed to you at the time you provide the information. We may use information that does not identify you personally for any purpose. If we combine information that does not identify you personally with your Personal Information we will treat it as Personal Information under the Privacy Policy.
INFORMATION THAT MAY BE COLLECTED THROUGH TECHNOLOGIES
We and our third party service providers may use a variety of technologies that collect certain web site usage information when you access or view the Site. This information may include, without limitation, browser type, operating system, the page served, the time, the preceding page view, and other information. In addition, your IP address or some other unique number or identifier that is automatically assigned to your computer or other device used to access the Internet ("Device Identifier") may be collected.
Some of the methods that may be used to collect this information include, without limitation:
(i) Cookies. A cookie is a data file placed on a computer or other device when it is used to visit the Site. Cookies may be used for many purposes, including, without limitation, tracking user preferences and web pages visited while using the Site. You may disable cookies using your browser’s preferences, but some features of the Site may not function properly or may operate slowly if you disable the cookies.
(ii) Web Beacons. Small graphic images or other web programming code called web beacons (also known as "1x1 GIFs" or "clear GIFs") may be included in our web pages and e-mail messages. Web beacons may be invisible to you, but any electronic image or other web programming code inserted into a web page or e-mail can act as a web beacon. Web beacons or similar technologies may be used for a number of purposes, including, without limitation, to count visitors to the Site, to monitor how users navigate the Site, to count how many e-mails that were sent were actually opened or to count how many particular articles or links were actually viewed.
(iii) Embedded Scripts. An embedded script is programming code that is designed to collect information about your interactions with the Site, such as which links you click on. The code is temporarily downloaded onto your computer from our web server or a third party service provider, is active only while you are connected to the Site, and is deactivated or deleted thereafter.
Information collected through technologies may be non-identifying or may be associated with you. We may use such non-identifying information for any purpose. If such information is associated with you, it will be treated as Personal Information under the Privacy Policy.
HOW AND WHEN WE MAY DISCLOSE INFORMATION TO THIRD PARTIES
We may share Personal Information as described below or otherwise in this Privacy Policy:
(i) Third Parties Providing Services on our Behalf. We may use third parties to perform certain services on our behalf, such as hosting the Site, designing and/or operating the Site’s features, tracking Site analytics, enabling us to send you email, or performing other services. We may provide these parties with access to user information, including Personal Information, to carry out the services they are performing.
(ii) Administrative and Legal Reasons. We may transfer and disclose user information, including Personal Information, to third parties: (a) in the event we are required to respond to subpoenas or other legal process or if in our good faith opinion such disclosure is required by law; (b) at the request of government authorities; (c) to enforce the Site’s Terms of Use or Privacy Policy; (d) to protect or defend the rights, privacy, property, safety or security of any individual or entity, including the MPAA or third parties; or (e) to investigate, report, prevent or take action to protect against piracy, fraud or other suspected unlawful activity. We may also use IP addresses or other Device Identifiers to identify users, and in our discretion may do so in cooperation with copyright owners, Internet service providers, wireless service providers or law enforcement agencies.
(iii) Business Transfers. We may share Personal Information with our affiliates, and with our member companies and their affiliates, for internal reasons or purposes. We reserve the right to disclose and transfer all information related to the Site, including Personal Information and other information collected on or through the Site: (a) to a subsequent owner, co-owner or operator of the Site or applicable database; or (b) in connection with a merger, consolidation, restructuring or other corporate change, including, without limitation, during the course of any due diligence process.
We may share information collected on or through the Site that does not identify you personally with third parties for any purpose.
RECORD KEEPING PRACTICES
As part of our record keeping practices we may delete certain records that contain Personal Information or other information you have submitted on or through the Site. We have no obligation to store any Personal Information or other information you have submitted on or through the Site, and disclaim any liability arising out of, or relating to, the destruction of any Personal Information or other information. You should note that it is not always possible to completely remove or delete all of your Personal Information or other information from our databases without some residual data remaining because of backups and other reasons.
LINKS TO THIRD PARTY WEB SITES
The Site contains links to other web sites that we do not own ("Third Party Sites") whose information and privacy practices may be different than ours. We have no control over information that is submitted to, or collected on or through, such Third Party Sites, and we are not responsible or liable, directly or indirectly, for the information or privacy practices employed by any Third Party Sites. We encourage you to note when you leave our Site and to read the privacy policies and terms of use of all Third Party Sites before using such sites or submitting any Personal Information or any other information on or through such Third Party Sites.
DATA SECURITY
While we have taken steps to protect the Personal Information we collect from you on or through the Site, you should note that no Internet, wireless or mobile phone transmission is ever completely secure. In particular, unencrypted e-mail and web traffic are subject to potential interception by unauthorized third parties. Likewise, we cannot guarantee the security of any information that you disclose to us or that we process or store. Accordingly, you disclose your Personal Information at your own risk. Please consider this when you choose the information you disclose or transmit on or through the Site.
ACCURACY OF YOUR PERSONAL INFORMATION
You are responsible for maintaining the accuracy of any Personal Information or other information that you provide to us on or through the Site, and for correcting or updating any Personal Information or other information you have provided to us on or through the Site. Should you wish to change any Personal Information or other information, please contact us at contactus@mpaa.org. We will make good faith efforts to make requested changes in our then active databases as soon as reasonably practicable after we receive them.
CONSENT TO TRANSFER
The Site is operated in the United States and is intended for users located in the United States. Please be aware that any Personal Information or other information you provide to us or we obtain as a result of your use of the Site will be processed and transferred to, and stored in, the United States. Any Personal Information or other information processed and transferred to, or stored in, the United States will be subject to United States law. By accessing or viewing the Site, or providing Personal Information or other information on or through the Site, you consent to this collection, processing, transfer and storage.
CHANGES TO THE PRIVACY POLICY
The MPAA reserves the right to modify, alter or otherwise change the Privacy Policy at any time. If we modify, alter or otherwise change the Privacy Policy we will update the “effective” date and such changes will be effective upon posting. Please check back regularly and review the current privacy policy. Your accessing or viewing of the Site after the posting of any changes to the privacy policy constitutes your agreement to be bound by any such changes and the current privacy policy. Please note, however, that the MPAA will not use your Personal Information in a manner that is materially different from the manner disclosed in the privacy policy in effect when your particular Personal Information was collected, and will obtain your consent before implementing any material change in how we use such Personal Information.
NOTE TO PARENTS
The Site is a general audience web site. We do not knowingly collect any Personal Information from children younger than thirteen (13) years of age ("Child") on or through the Site. If we become aware that a Child has submitted Personal Information on or through the Site, we will delete that Child’s Personal Information.
CONTACT US
You may contact us as at contactus@mpaa.org or by mail at:
Motion Picture Association of America, Inc.
Attention: mpaa.org
15301 Ventura Boulevard, Building E
Sherman Oaks, California 91403
Attention: mpaa.org
15301 Ventura Boulevard, Building E
Sherman Oaks, California 91403
